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SEO, SEM AND WEB DESIGN FAQ’s
14. Want some quick Search Marketing facts?
At Search Engine Strategies in New York, March 2006, Geoff Ramsay from eMarketer said that search marketing is only at 10 percent of its potential size and that the search is an integral part of online interaction. Referring to growth in search, he says that "It's like standing with your feet in a puddle while you watch a tsunami coming your way. It's not a question of if you're going to get wet, but rather, when."
New York (AdAge.com) – March 2006